The 80–20 Trap: How Drug and Alcohol Industries Prey on Their Heaviest Users
It is a well-known rule of thumb in business: 80% of your sales come from 20% of your clients. It applies to hardware stores, new car sales and designer clothing sales. It also applies to the subject of drug abuse, excessive drinking and addiction.
Alcohol is Now Responsible For More Than 95,000 Deaths Per Year
Excessive alcohol use is responsible for more than 95,000 deaths in the United States each year, or 261 deaths per day.
Alcoholic Energy Drinks – The Rise and Fall of a Dangerous Substance Marketed to Young People
What are alcoholic energy drinks? And why were they banned? Are they still banned?
Supersized Alcopops – A Dangerous Alcoholic Beverage Marketed to Underage Consumers
Though alcohol is legal for adults 21 and older, alcohol is not a safe or healthy substance to consume. Case in point, new research shows how a particular type of alcohol is particularly appealing to and dangerous for… underage drinkers.
How New Alcohol Policy Could Save Lives
Remarkably, Lithuania’s alcohol-related vehicle fatalities decreased 82% during a 15-year long experimental phase in which alcohol-related restrictions were imposed on the general public (especially those driving while intoxicated). Should we consider cracking down more on not only drunk driving but also on the circumstances that precipitate drunk driving?
Why Do We Allow Advertising for Addictive Products?
In the decades that America has allowed direct-to-consumer drug ads plus posters and billboards for alcohol and marijuana sales, we have come no closer to resolving our nation’s problems with these substances.
What Alcohol Advertisements Won’t Ever Tell You
Alcohol ads make drinking look like a lot of fun or a sure way to attract the opposite sex. But if you think about it for a minute, that might not be all of the story. If you watch any kind of cable or broadcast television, you’ve seen ads for alcohol.